Solar Energy News  
Coke says investing two billion dollars in China

by Staff Writers
Shanghai (AFP) March 6, 2009
US beverage giant Coca-Cola said Friday it would invest two billion dollars in China over the next three years as it looks to dramatically increase its presence in the world's largest market.

The ambitious development means the world's biggest soft drink maker will more than double the 1.6 billion dollars it has spent in China since the nation opened up to the world with economic reforms in 1979.

Coca-Cola made the announcement as it unveiled the first part of its planned investment: a 90-million-dollar research and development centre in Shanghai, where 600 staff will develop new products.

"The Coca-Cola Company will continue to invest another two billion dollars in the next three years in terms of new plant and distribution infrastructure, sales and marketing, and R and D (research and development)," company president Muhtar Kent said.

It was the second major announcement Coca Cola has made in China in six months.

Coca-Cola is awaiting Chinese government approval for its proposed 2.4-billion-dollar takeover of Hong Kong-listed China Huiyuan Juice Group, which was made public in September.

If approved, analysts say it will be the largest takeover of a Chinese company by a foreign firm. China's Ministry of Commerce is expected to issue its verdict on whether the deal meets new anti-monopoly rules on March 23.

The two-billion-dollar investment plan announced Friday is in addition to the Huiyuan offer, Coke said.

"With China now being the third-largest market in the world for Coca-Cola, the new investment will help fuel future growth of the company and capitalise opportunities with greater speed," the company said.

Coke is looking to emerging markets, and China in particular, for growth as its global revenues slide.

Its 2008 fourth-quarter profit dropped 18 percent to 995 million dollars as it faced falling demand amid a sharp global economic slowdown.

For the full year, the soft drink maker's profit decreased three percent to 5.8 billion dollars.

"Given the current global economic gloom, risks here (in China) seem lower because (Coca Cola) is more certain about the growth potential of China's beverage market," Chen Gang, a Shanghai-based analyst with Sinolink Securities said.

Coke is likely to expand its product lines to woo more customers in the nation of more 1.3 billion people, targeting consumers ranging from teens to the elderly, Chen said.

China's beverage market, including sparkling drinks, teas and juices, is expected to continue growing at a pace of more than 16 percent in coming years, the brokerage said.

The bid for Huiyuan, one of China's best-known juice brands, is part of Coca-Cola's global drive to buy up juice, water and other non-carbonated drink producers around the globe to diversify its product lines.

Coca-Cola and its rival PepsiCo do not release China-specific sales figures.

But Coca-Cola is believed to be the market leader in carbonated drinks, while Chinese drink maker Wahaha dominates the non-carbonated segment, according to analysts.

As part of its global efforts to expand beyond carbonated drinks, Coca-Cola acquired Russian juice business Multon in 2005 and Mexico's second largest juice, nectar and fruit flavoured beverage producer Jugos del Valle, in 2007.

If it acquires Huiyuan, the takeover would be Coca-Cola's second largest after it bought specialist water and energy drinks maker Energy Brands, Inc., known as Glaceau, for 4.1 billion dollars in 2007.

Related Links
Global Trade News



Memory Foam Mattress Review
Newsletters :: SpaceDaily :: SpaceWar :: TerraDaily :: Energy Daily
XML Feeds :: Space News :: Earth News :: War News :: Solar Energy News


Barbie bets on China with concept store
Shanghai (AFP) March 5, 2009
With sales plunging deeper than the neckline of her designer dresses, Barbie is fighting back in Shanghai with a six-storey concept store that her makers hope will begin a new era in her 50-year history.







  • Analysis: Kazakhs to boost uranium output
  • Fire at Japan nuke plant, no radiation leak: operator
  • IAEA mulls limiting chief's mandate
  • Recycled nuclear fuel shipment leaves France for Japan

  • Could climate prove a change too far for Obama?
  • Arctic Wars Set To Heat Up Part Four
  • 'Albatross' gone, India offers hand to US
  • Climate Change Heating Up Future Wars Part Three

  • Raytheon Technology Protects Crops From Frost
  • Farmers Saving The Economy Again, But For How Long
  • Chinese dairy maker buys scandal-hit milk firm: industry association
  • Chinese courts to accept milk-scandal cases: report

  • Russian elite use choppers to hunt rare wildlife: activists
  • New footage shows rare rhinos in Indonesia: WWF
  • Oldest Fossil Brain Found In Kansas And Imaged In France
  • Invasives Threaten Salmon In Pacific Northwest

  • NKorea under growing pressure to scrap rocket launch
  • Scientists develop new plasma thruster
  • MIT Rocket Aims For Cheaper Nudges In Space
  • India's Cryogenic Engine Set For Integration With Rocket

  • Nuclear Power In Space - Part 2
  • Outside View: Nuclear future in space
  • Nuclear Power In Space

  • Scientists Expose Buried Fault That Caused Deadly 2003 Quake
  • GOES-O Satellite Arrives At KSC For Final Pre-Launch Testing
  • Earth-Observing Landsat 5 Turns 25
  • Three ESA Earth Science Missions Move To Next Phase

  • Microsoft goes intercontinental via cloud and Surface
  • Hit videogames have stories to tell
  • Outside View: Radar shield at risk
  • Russian General Says US May Have Planned Satellite Collision

  • The content herein, unless otherwise known to be public domain, are Copyright Space.TV Corporation. AFP and UPI Wire Stories are copyright Agence France-Presse and United Press International. ESA Portal Reports are copyright European Space Agency. All NASA sourced material is public domain. Additional copyrights may apply in whole or part to other bona fide parties. Advertising does not imply endorsement, agreement or approval of any opinions, statements or information provided by Space.TV Corp on any Web page published or hosted by Space.TV Corp. Privacy Statement