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ICP Solar Sees Initial Demand For Energizer Line![]() Energizer solar charger. |
These well-known retail channel partners plan to help market the new products and provide significant exposure on shelves. Initial shipments are still anticipated for the fourth quarter.
"Strong brands build strong bonds with their customers, and our retail partners know this is the case with Energizer branded products," said Sass Peress, Chairman and CEO.
"Our retailers expect high demand for Energizer solar chargers - anticipated to out sell all other brands in the category - and we will likely have firm orders in place before the end of the third quarter. In addition to traditional retail channels, the upcoming November launch of the e-Commerce focused Energizersolar.com website, as well as several social media initiatives, are expected to increase overall consumer awareness, visibility and sales of Energizer branded solar solutions. Our products will form part of the Energizer 'Complete Solution' for portable, rechargeable energy storage worldwide, and we are excited to move forward with this rollout as soon as possible."
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